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Want to magnify the number of leads to your site? Search Engine MasterZ specialize in increasing targeted visitors to your Web site. One of the most effective ways of attracting these qualified leads is through a Pay per Click (PPC) search engine campaign.

Pay per click advertising allows you more control over your target keywords than organic search, ensuring that your site appears when relevant searches are performed for your product or service. Pay-Per-Click (PPC) or Cost-Per-Click (CPC) Management also allows you to have complete control over your description and landing pages, which gives the end user more relevant search results. Unlike search engine web results, these are paid advertisements that need to be placed strategically & accurately for maximum ROI (Return-on-investment) for online ad spends.

With PPC/CPC you only pay when you receive visitors, you also decide how much you are willing to pay each time a person clicks on your keyword/keyphrase from the search results and what position you want to be in. Managing and tracking such a campaign is a large task, bids change in real time and to keep on top of your listings can be time consuming and difficult.

Bad PPC management can eat into your online promotional budgets in no time with marginal results. And Pay per Click (PPC) when supported adequately & accurately by proper keyword/keyphrase management taking into consideration your budget adds a whole new dimension to your website's promotion.

A short example:
Assuming you were to search for 'diamond jewelry' and our link would have shown as a sponsored PPC link. For you to click it may have taken you just a second but for us it would have meant no business for a paid visit by you. Just imagine this repeating itself over and the effect it can have on your ad spends.

Most companies (large or small) find it more cost effective to outsource their PPC/CPC campaigns than take up valuable company time deciphering the various PPC/CPC engines and spending large amounts of employee hours managing the campaigns. Outsourcing is less expensive and provides better results since expert campaign managers with years of experience are controlling your accounts. At Search Engine MasterZ we have the tools to manage bids on a daily basis and effectively lower your Pay-per-Click (PPC) / Cost-per-Click (CPC) and overall budget. We are successful in taking over existing search engine projects and generating more targeted leads at a lower PPC/CPC with the same budget.

SearchEngineMasterZ can help design and manage an effective PPC/CPC campaign for your company and bring in the results you are looking for. We can strategically complement your current advertising and give your company more thorough coverage in the online advertising marketplace through a Pay per Click / Cost per Click campaign with the various search engines> such as Google Ad Words, Overture.

Pay-Per-Click (PPC) Management is all about efficient business promotions and we make sure that it stays that way for you

Before launching your campaign on google adwords or overture paid promotions, we do a thorough study on keywords/key phrases relevant to your business, your website. This requires thorough research on:

  • Competition

  • Keywords/keyphrases

  • Budget allocation percentages

  • Click vs. enquiries

  • Click vs. business

  • Adspend ROI etc

This is where the specialization of SearchEngineMasterZ comes in handy for you.

If you are interested in outsourcing Pay per Click (PPC) / Cost Per Click (CPC) Campaigns creating a successful internet marketing plan, promotional concept, or conducting market research please contact us

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